Very nice article by Susan Guillory about various techniques for keeping clients for life. Although Susan focuses on services businesses, I think the approach could work for all industries. 

You can read the full article here.

 

Majid Abai – September 2021 – Los Angeles.

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About The Author:

Majid Abai is Managing Director of Concepts Rise (www.ConceptsRise.com), a High-Technology and Innovation Consultancy based in Los Angeles, CA, USA. With over 30 years of experience in supporting US and global organizations, Mr. Abai focuses on strategic and tactical approach to use of innovation and technology to increase revenues and reduce costs for organizations. Majid could be reached at 424-320-0524 or via email at majid.abai@ConceptsRise.com